Thursday, 24 September 2015

How Responsive Website Design Edmonton Improves Google Ranking

By Della Monroe


With this fast-paced technologically advancing society, business that needs to make it big must adjust to the new trends to keep their profit margins high. Responsive website design Edmonton is one trend that is fast gaining popularity among website owners. Because of the smartphone boom, mobile phone users are looking for sites that can work effectively with their smartphones. It is for this reason that the website owners that have not mobile optimized their sites are losing much in revenues.

Many businesses are looking for ways to reach and widen their market presence and, therefore, there is a need to switch to the handheld devices. Individuals prefer to use their smartphones to get product information. Companies would not need to lose the traditional site users because responsive sites work successfully to generate traffic from both the computer and phone, as a result, the business gets more traffic.

The technological advances of this age are ensuring that business and corporate in all sectors of the economy must change to the new demands. Each day companies must readjust to meet the requirements and needs of their clients. For those companies that still need to remain relevant to internet marketing, they must optimize their websites to reach out to those accessing the internet via the mobile devices.

The benefit you get over the traditional websites is that the Google rankings favor these sites. It is because it is one of the considerations for Google Company to rank your site highly. Mobile responsive websites offer great user experience, and this is a reason for it to top the ranking list.

You also have to bear in mind that the bounce rates of such sites are much better than those that are not optimized. Remember that most people use mobile phones all around the world. That is because they offer the convenience of browsing from wherever you are. If your website is completely computer enabled, you tend to lose so much traffic since it does not work well on phones or its design is not phone friendly. Therefore, it comes with little prints and images that are not easily readable when users are browsing on their mobile phones.

More recently, Google have been serious on the user experience unlike in the past. Page loading speed significantly influences a user experience. A person would prefer a website that loads faster and ignore that which loads slower.

When you have fast loading speeds on your site, your site users enjoy looking for the information they need. People think that if you have two separate optimized sites, one for desktop the other for mobile they gain more. You need to learn that it is disadvantageous because you must develop two different sites from scratch. As a result, you spend more on developing as well as lose your initial backlinks.

This comes with added initial and maintenance costs. On the same note, all the backlinks get to zero when you develop a new site. The responsive web design offers an excellent solution to this effect. Site designing professionals agree that the site mobile optimization is a present and future trend for those that need to succeed in internet marketing.




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