There are many factors that play into search engine optimization, including the blog section of a business website. Not only can this be used to provide content, but it can also yield a substantial boost in regard to rankings. Any Long Island SEO specialist can agree, which is why it's important for them to maintain blogs by any means necessary. Here are 3 of the most important reasons why this matters in the long run.
If you've been thinking about taking your website's blog down, refrain from doing so, partially due to the content that it offers. Let's say that you've spent a year or so publishing weekly posts; you're looking at considerable content that would be lost if the blog were taken down. According to fishbat, not to mention other authorities on marketing, search engines value content. This is just one benefit that a blog section brings to the table.
You should also never delete your blog if you've created multiple links over the course of time. In fact, SEO largely hinges on links, as they are seen as "votes" toward websites that other platforms find reputable. In other words, the more links that blogs have, the higher they're likely to rank. Blog posts can contain numerous links, so it's important to maintain blogs so that these don't become lost.
Maintaining a blog will also provide a consistent influx of value to certain users. One of the reasons why visitors will continue to click on websites is that they always have something new to bring to the table. Much of this new content can come from the blog, which should be updated with posts that users will want to read. Without this steady string of posts, it's unlikely that this level of engagement will be seen.
There are many business and website owners that have outright deleted their blogs, only to experience serious consequences later. Perhaps the most notable is decreased website traffic, which can be attributed to lower rankings. The less prominent you are on search engines, the less likely it is that your target audience will find you. It's important that you maintain your blog; it may not be the only factor that influences SEO, but it plays a pivotal role all the same.
If you've been thinking about taking your website's blog down, refrain from doing so, partially due to the content that it offers. Let's say that you've spent a year or so publishing weekly posts; you're looking at considerable content that would be lost if the blog were taken down. According to fishbat, not to mention other authorities on marketing, search engines value content. This is just one benefit that a blog section brings to the table.
You should also never delete your blog if you've created multiple links over the course of time. In fact, SEO largely hinges on links, as they are seen as "votes" toward websites that other platforms find reputable. In other words, the more links that blogs have, the higher they're likely to rank. Blog posts can contain numerous links, so it's important to maintain blogs so that these don't become lost.
Maintaining a blog will also provide a consistent influx of value to certain users. One of the reasons why visitors will continue to click on websites is that they always have something new to bring to the table. Much of this new content can come from the blog, which should be updated with posts that users will want to read. Without this steady string of posts, it's unlikely that this level of engagement will be seen.
There are many business and website owners that have outright deleted their blogs, only to experience serious consequences later. Perhaps the most notable is decreased website traffic, which can be attributed to lower rankings. The less prominent you are on search engines, the less likely it is that your target audience will find you. It's important that you maintain your blog; it may not be the only factor that influences SEO, but it plays a pivotal role all the same.
About the Author:
If you would care to employ a Long Island SEO agency, consult fishbat for specifics.
No comments:
Post a Comment