Search engine optimization is one of the most digital services that companies can benefit from. The gist is easy enough to understand - the goal of this service is to rank for different search engine results - but not everyone knows the specifics. As a result, there tend to be many misconceptions that stand to be corrected. With this information in mind, here are the most common Long Island SEO misconceptions to know.
"If you hire the right company, you can rank overnight." One of the most important things to know about this topic, according to the likes of www.fishbat.com, is that ranking on search engines takes time. To be more specific, it can take anywhere from a few months to a year to see positive traction, depending on the business being helped. Generally speaking, the less known a business is, the more time and effort they'll need. Any Long Island SEO agency will say the same.
"If you include multiple links, you'll rank in no time." When creating content, either on your website or somewhere else, you may be under the impression that more links are better. This couldn't be any further from the truth, as it can be seen as spam. As a result, any progress that you might have made is likely to be undone. Anyone that understands SEO will agree, so if you plan on including links in your content, do so with care.
"SEO doesn't require web design." In order to get the most out of SEO as possible, high-end web design is required. Search engines, Google and otherwise, have become more focused on how well a website performs in addition to the content that it provides. Let's say that your site isn't responsive, meaning that it isn't easily read on smartphones like it is on computers. This can actually hurt matters from an SEO standpoint, which is one of the reasons why web design plays a huge role in the matter.
As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.
"If you hire the right company, you can rank overnight." One of the most important things to know about this topic, according to the likes of www.fishbat.com, is that ranking on search engines takes time. To be more specific, it can take anywhere from a few months to a year to see positive traction, depending on the business being helped. Generally speaking, the less known a business is, the more time and effort they'll need. Any Long Island SEO agency will say the same.
"If you include multiple links, you'll rank in no time." When creating content, either on your website or somewhere else, you may be under the impression that more links are better. This couldn't be any further from the truth, as it can be seen as spam. As a result, any progress that you might have made is likely to be undone. Anyone that understands SEO will agree, so if you plan on including links in your content, do so with care.
"SEO doesn't require web design." In order to get the most out of SEO as possible, high-end web design is required. Search engines, Google and otherwise, have become more focused on how well a website performs in addition to the content that it provides. Let's say that your site isn't responsive, meaning that it isn't easily read on smartphones like it is on computers. This can actually hurt matters from an SEO standpoint, which is one of the reasons why web design plays a huge role in the matter.
As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.
No comments:
Post a Comment