Saturday, 21 July 2012

Is Manual Link Building For You - It May Be

By Robert Smith


There are numerous different SEO (search engine optimisation) strategies out there. All of them have their own good points and bad points, and manual link building is not an exception. In it's simplest terms, this is nothing more than finding the sites you would like to connect back to yours, then adding them to that site (if it is set up to take such submissions) or contacting the site owner without delay and asking them to add your link.

A large number of folks are convinced that hiring a backlink service to do all the tedious work is the best way of getting backlinks. Then there are those that believe doing their own manual link building is the better SEO strategy. The reality is that manual link building does have some benefits. Because you are , unarguably, doing the work yourself, it is basically free unless you happen to purchase software to help find the best sites to make a link to, but this regularly isn't mandatory. The other advantage is that because you have complete control over which sites are linking back to you, it could be a very effective strategy. It is also a nice choice for site controllers that only desire backlinks from sites in their geographic area.

It's fair to say that it isn't a smart move for smaller firms to invest months and years to slowly put up a internet foothold thru social networking and article publishing; waiting for enough of this content to be linked enough to see a boost in the search site rankings. This applies even more so to brick and mortar firms that don't have a robust have to do business online, but still need an online presence. That doesn't mean they shouldn't try getting links this way, but that they have to do more because time is always essential.

A neat place for local companies to start are local online business directories. Request that your website be added to the directory, but beware that many of these directories will need payment to be listed with them. However , if there are levels of lists, and your business has not got a lot of local competition, then you ought to be safe going with the most basic listing. But not forget to go with the larger paid directories such as Business.com, Yahoo and BOTW. The rationale it is vital to cover all of your bases is that Google is keen on the larger sites and it will increase the outcome of you manual link building efforts.

What about automated link submission tools? Well, they definitely can be employed effectively, but they aren't perfect. They can fill in submission forms instantly, although not all sites use the same input fields. And when there are unique fields the automated software does not recognise, it either will not submit correctly, or you will still need to do some of it by hand. The main benefit is that when it works right, it is much faster than manual link building.




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