Friday 21 June 2013

What happened after the latest SEO news after Panda and Penguin updates

By Frederic Leblanc


After Google launched their algorithm updates, Panda and Penguin, Seo as we knew it before changed totally. Webmasters had been complaining that their sites lost ranking, were de-indexed and even sandboxed. But you do not have to worry about that any longer, we'll clarify the latest SEO news you'll need to know within this new era.

Latest SEO news revealed

The first update was Google Panda, released in February, 2011. Google panda is in charge of detecting poorly written content material, spun articles, keyword stuffed content, etc. Before Panda, webmasters generally utilized 1 article and even 40 differents versions from the same article for their links building campaign, this method does not function any longer. The algorithm following this update is so powerful that it could recognize your article's topic by sorting out every possible keyword, phrase you used inside your article. Google is smart, if you have crappy content material, they will notice, sooner or later they'll.

This update is not that bad, really the answer is quite easy: employ a great writer, write the content yourself, and write for people and not for the search engines like google.

And now we introduce to you, the true nightmare of all webmasters, Google Penguin update. This really is the real deal, the update that ended a large number of websites and punished millions. This poor boy is watching the techniques you use for developing links to your website. No much more Black Hat Search engine optimization, which implies that those "10,000 hyperlinks each day campaigns" are out from the game for good. Utilizing Black Hat techniques is completely forbidden now, all those automatic tools we used to use are now practically useless, you will find people who nonetheless use it but now it has to be almost manual so there's no danger. Even Gray Hat methods are dead. Within this latest SEO news, what Google is trying to achieve with this update is the fact that Google desires to show top quality, relevant content material to its users so why would he rank your Overly-optimized, full of irrelevant content web site?

It's all about White Hat techniques now, and it should have been that way since the very beginning. The majority of the so known as "SEO experts" were actually scammers and what occurred to them now? They're out from the company. Before it was very profitable to create a product (generally ebooks), produce a website or landing web page and after that run the HEAVIEST black hat campaign ever and rank it inside a matter of months. All they cared was concerning the easy cash, not really caring about how guests benefited from it. Latest SEO news in a nutshell (suggestions integrated)

Create a high quality product or service about something you are passionate about. We want successful business that keeps the money flowing for years. In case your item is good enough, you will get money, do not rush it. Produce a well-designed website to promote your product/service. Tip: consist of a blog in your website. Google loves new content material, and also the best method to add daily or weekly content is through a blog inside your website. Market your website the right way, White Hat techniques only. Stop trying to take shortcuts because in the long run, they do more harm than good..

That's it. Now you realize precisely what to avoid and what to do. You may also Google "Latest SEO news" for much more tips and good practices you are able to apply for your web site.




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